SUBURBAN SQUARE HOSTS BENEFIT TO AID LOCAL SCHOOL
Kimco’s Suburban Square is no stranger to events that benefit the Greater Philadelphia area. We’ve hosted a Spring Social to raise money for the Devon Horse Show, and each summer we host a concert series, Rock ‘N’ Stroll. We also partner with the local Ardmore Rotary every May to organize Run Around the Square, which has raised over $20,000 for military families.
Our latest event offering a great time for patrons while giving back to the local community was Sip, Sample, & Serve, held at the Ardmore Farmer’s Market. Attendees purchased tickets to attend an evening of delicious samples from all the different vendors at the Farmer’s Market, paired with delicious wines.
All proceeds from the benefit go towards Silver Springs-Martin Luther School, a Plymouth Meeting, Pennsylvania school that promotes trauma recovery and family reunification in a nurturing and healing environment with a quality educational program. The campus offers a residential treatment program for approximately 180 students from the ages of six through 14, a recreational area complete with pool and gym, foster care, outpatient services, and a Host Home Program which provides therapy and treatment to children who have serious emotional and behavioral issues and would otherwise require residential treatment.
Kimco became involved with Silver Springs a few years ago through sponsoring holiday toy drives for the children. While successful, Director of Real Estate for the Philadelphia Metropolitan Area Nina Rogers and I thought that it would be a good idea to host a larger event to help advance their cause. We thought it would be a great idea to have a ticketed event at the Farmer’s Market where people can enjoy good food and wine and learn a little bit about the school. I talked to the different tenants within the market, and they agreed it was a great idea.
We advertised the event on our Facebook page, by word of mouth, and through the Suburban Square website, and Silver Springs advertised the event to its audiences as well.
The end result was a huge success. The food was catered by Di Bruno Bros., Aziatisch, Ardmore Seafood, Stoltzfus Meats & Poultry, and others, and a local musician played acoustic tunes for the crowd. As patrons enjoyed the food, wine, and music, students from the school circulated among the guests to act as ambassadors for the school and educate guests about Silver Springs’ mission. A total of 140 tickets sold, raising $3,500 for the school.
We are looking forward to hosting future events for the school’s fundraisers and are even thinking of opening up the Ardmore Farmer’s Market as a future events center. The Ardmore Farmer’s Market has an interesting architectural design, and with so many delicious tenants located in the market, it only makes sense to offer them catering opportunities.
This has been an installment of StoreFront, an interview series with leaders of successful retail businesses. For more interviews, visit the StoreFront page. To learn how you can be featured, email us. We’d love to hear from you.
- CATEGORY: Storefront
- DATE: Monday, July 27, 2015