RETAILERS HELP EASE THE PAIN WHEN #BACKTOSCHOOL SHOPPING
It’s that time of year again! Back-to-school season is upon us, and whether it’s your child’s first day of Kindergarten or they’re beginning to decorate their apartment as a college senior, preparing to go back to school is an end-of-summer ritual.
A survey by the International Council of Shopping Centers (ICSC) reports 97 percent of back-to-school shoppers are purchasing merchandise from retailers with a brick-and-mortar presence and 89 percent of those shoppers will purchase items from a shopping center. Also, the report reveals $353.20 will be spent by the average back-to-school shopper this season. If you’re searching for the most stylish first-day-of-school outfit, or shopping for dorm-room decor, nearby retailers will help you find the best deals and ease those back-to-school jitters.
Where are your favorite places to #BackToSchool shop? Let us know in the comments and be sure to check out how retailers across the country are gearing up for back-to-school season.